B2B brands taking a public moral or ethical stand are increasingly looking at their suppliers and manufacturers to reflect their own values, but where do they draw the line?
Elisabeth Pruegl, Graduate Institute – Institut de hautes études internationales et du développement (IHEID)
Contradictions abound as companies seek to style themselves as advancing gender equality while at the same time marketing sexist products or thriving on sexist employment practices.
Professor, International Relations/Political Science Director, Gender Centre, Graduate Institute – Institut de hautes études internationales et du développement (IHEID)