The model and mother of three makes meals entirely from scratch on TikTok – with some labelling her content as ‘rage bait’.
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Articles on Influencer culture
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Taking selfies is a normal part of daily life for millions of social media users. But doing so while exercising at the gym can be harmful.
The virality of Elmo’s X post showcases how fictional characters are turning into influencers.
Deinfluencers prioritize genuine content and real engagement over the meticulously curated content and commercial partnerships that are common in traditional influencer culture.
Sustainable fashion collaborations show that living an eco-friendly life can be fun - here’s how popular shows can help dismantle consumerism altogether.
Influencers boxing retired MMA fighters, YouTubers and basketball players detracts from the legitimacy of the sport. It’s a short-term business decision, plain and simple.
Top contributors
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Samuel Cornell is a Friend of The Conversation.PhD Candidate - Social Media and Communication, School of Population Health, UNSW Sydney
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Senior Lecturer in Sociology, University of Essex
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Omar H. Fares is a Friend of The Conversation.
Lecturer of Marketing in the Lazaridis School of Business and Economics, Wilfrid Laurier University
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Associate Lecturer, Learning & Teaching Innovation, Flinders University
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Assistant Professor, Kinesiology, Western University
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Assistant Professor, Department of Communication, Media and Film, University of Windsor
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Lecturer in Psychology, Griffith University
