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Many Facebook users view ads as a violation of their personal space. 'laptop' via www.shutterstock.com

Why does social media advertising fall flat?

Facebook earned $3.6 billion in ad revenue last year. According to recent research, for advertisers this might not be money well-spent.
Could cyberbullies be in need of help as well? Girl Image via www.shutterstock.com

Are cyberbullies victims as well?

Should cyberbullies be isolated and shamed? Or should they be helped ? Victims of cyberbullying could take to being cyberbullies themselves.
Shame can hurt, but it can also be used to motivate positive behaviour. Rob/Flickr

The power of public shaming, for good and for ill

Public shaming has a long history and has now gone online through social media. But shame can also be a powerful force to encourage positive behavioural change.
Can Twitter fill in the gaps for social research? Twitter page via www.shutterstock.com

Survey research can’t capture everyone’s opinion – but Twitter can

Understanding public opinion can help officials target messages during a health crisis. But current survey methods aren't good at generating representative samples. Can Twitter fill in the gaps?
Common Core is being debated on social media on an unprecedented scale. The #Commoncore Project.

Twitter takes center stage in Common Core debate

Social media is being actively used in the public debate on Common Core, with an unprecedented 35,000 to 40,000 tweets each month.

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