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Many Facebook users view ads as a violation of their personal space. 'laptop' via www.shutterstock.com

Why does social media advertising fall flat?

Facebook earned $3.6 billion in ad revenue last year. According to recent research, for advertisers this might not be money well-spent.
Could cyberbullies be in need of help as well? Girl Image via www.shutterstock.com

Are cyberbullies victims as well?

Should cyberbullies be isolated and shamed? Or should they be helped ? Victims of cyberbullying could take to being cyberbullies themselves.
Shame can hurt, but it can also be used to motivate positive behaviour. Rob/Flickr

The power of public shaming, for good and for ill

Public shaming has a long history and has now gone online through social media. But shame can also be a powerful force to encourage positive behavioural change.
Can Twitter fill in the gaps for social research? Twitter page via www.shutterstock.com

Survey research can’t capture everyone’s opinion – but Twitter can

Understanding public opinion can help officials target messages during a health crisis. But current survey methods aren't good at generating representative samples. Can Twitter fill in the gaps?

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