Articles on Databases

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Can you relate? YouGov

YouGov app: enjoy consumer profiling while you can

One of the UK’s largest market research firms has caused a stir with an online tool that gives a peek into its treasure trove of consumer profiles. YouGov describes its Profiler app as “a showcase for…
We collect climate data. We collect health data. What if we combined the two? Kevin

Data mashups can help answer the world’s biggest questions

As the world wakes up to the power of data, we need to start working out how to join up all this information. We need to turn it into meaningful findings that will help us to make changes to the way we…