Companies that implement everyday low-pricing strategies may alienate consumers if they come to believe low prices equal…
L’expertise universitaire, l’exigence journalistique
Articles sur Consumer behaviour
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We’re more likely to spend worn bills than crisp, new notes according to a joint study from The University of Winnipe and…
Les contributeurs les plus fréquents
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Professor of Marketing and Consumer Behaviour, Queensland University of Technology
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Senior Lecturer in Retail Marketing, University of Tasmania
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Omar H. Fares est un·e ami·e de La Conversation
Lecturer in the Ted Rogers School of Retail Management, Toronto Metropolitan University
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Associate Dean - School of Business and Law, Edith Cowan University
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Professor and Associate Dean of Engagement & Inclusion, Ted Rogers School of Management, Toronto Metropolitan University
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Professor of Marketing, University of Birmingham
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Associate Professor, Queensland University of Technology
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Reader in Consumer Psychology, Anglia Ruskin University
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PhD student, University of Sydney
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Pro Vice-Chancellor and Professor of Marketing, University of Tasmania
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Professor of Animal Behaviour and Welfare, University of Sydney
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Senior lecturer, Queensland University of Technology
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Lecturer (Assistant Professor), Queensland University of Technology
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Professor of Marketing and Consumer Research, University of Birmingham
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Professor and Academic Dean of the School of Economics, The University of Queensland
