The ACCC’s inquiry into digital platforms should make it easier for users to identify advertising on Google.
Libby’s continues to fiercely compete with pumpkin pie peddlers Borden’s, Snowdrift and Mrs. Smith’s for a place on the Thanksgiving table.
Jean Beaufort
Lingerie retailer Honey Birdette has drawn a wave of criticism for its depictions of women in its storefront advertising. How are are some advertisers working to break the old stereotypes?
Movies from the “neo-noir” genre offer a darker and bleaker vision of the city, in stark contrast to the world of the TV sit-com.
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Movies often portray the city as a dystopia, particularly in the ‘neo-noir’ genre, which explores postmodern themes. TV shows and ads present an altogether sunnier picture of life in the city.
Some of the Facebook and Instagram ads used in 2016 election released by members of the U.S. House Intelligence committee.
AP Photo/Jon Elswick
Gordon Hull, University of North Carolina – Charlotte
A scholar asks whether democracy itself is at risk in a world where social media is creating deeply polarized groups of individuals who tend to believe everything they hear.
The American people used to get more information in common.
sirtravelalot/Shutterstock.com
Micro-targeted online advertising has destroyed how Americans share experiences and a common knowledge base. The fix for this societal and political problem is as simple now as it was in 1840.
Crystal Pepsi, seen here on sale recently as part of a nostalgia campaign, was considered one of Pepsi’s epic fails.
(Creative Commons)
It can be much easier to develop a new product than to actually get people to try it, even for big established brands. Where did launches for products like Crystal Pepsi go wrong?
We use reviews and online testimonials when downloading an app or shopping on eBay. So, why not when choosing a new dentist?
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When the United States was settled, nearly everyone was a farmer. Today only 2 percent of Americans live on farms, and many of us are illiterate about where food comes from or what kinds are healthy.
Advertising through online influencers is shaping consumer law, business models and people’s careers.
Nico Aguilera/Flickr
Jenni Henderson, The Conversation; Josh Nicholas, The Conversation, and Nadia Isa, The Conversation
Business Briefing: the ‘get rich quick scheme’ influencing what you buy
The Conversation19.6 MB(download)
Even though online influencers might not be overtly endorsing a product, advertisers will still pay a lot to have something featured, even subtly, in a post.
New research suggests that members of ethnic minorities like advertising that features ethnic minorities – but only their own.
(Shutterstock)
As soon as next year, TV ads in the UK that perpetuate gender stereotypes or mock those who don’t conform to them will be banned. Should Australia follow suit?
The Mayak satellite will unfold a giant reflective pyramid that will be seen from Earth.
Mayak/YouTube/Screenshot
It promises to be one of the brightest objects in the night sky once the Mayak satellite unfolds a giant pyramid reflector. But what is it going to do?
Online search ads are big business. Retailers have to work hard to compete for visibility in Google’s online searches as the company faces trouble in the European Union over its Shopping site.
The infamous 1994 Wonderbra advert featuring Czech model Eva Herzigova.
TBWA/Wonderbra
Seeing cheerful kids in fundraising pitches works better for some potential donors than others, research suggests. Nonprofits may want to tailor their appeals to different audiences because of that.
Why have successive federal governments not regulated junk food marketing to control obesity? The reasons aren’t as obvious as you might think.
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No wonder obesity is a tough public health issue for governments to deal with. Our research has uncovered a range of barriers to tackling it, some more obvious than others.