You might think you’re anonymous when you’re browsing the web. But a new study shows that browsing history can often be tied to your real-world identity.
The women’s Australian Open final had fewer viewers than the year before.
AAP/Lynn Bo Bo
Ratings across a number of sports are in decline. But this doesn’t spell the end of live sport, rather it shows why we should strive to keep it on free TV.
Marketing can lead you astray.
1000 Words / Shutterstock, Inc.
Should the government be able to use intellectual property laws to control who can criticise its health policies by using the Medicare logo?
AAP/Joel Carrett
Using intellectual property laws to try to shut down Mark Rogers’ ‘Save Medicare’ website shows how these laws serve to restrict free speech and advance government privatisation agendas.
Eye-tracking technology helps us understand how people interact with their environment. This can improve policy and design, but can also be a tool for surveillance and control.
As customers gain more control of their media environment, advertisers have to go to greater lengths to get their brand name seen, known and remembered.