‘Paul, Apostle of Christ’ is an enjoyable movie but its sugary message is like a can of soda: easy to swallow but not good for you with ideals that have have been manipulated to project a golden era.
Personal data has been dubbed the “new oil”, and data brokers are very efficient miners.
Emanuele Toscano/Flickr
Third party data brokers trade in personal information and the industry is worth billions. But the activities of these companies remain largely invisible. It’s time to shine a light.
It may seem convenient to think of technology companies as similar, but they’re really not.
The Conversation
When thinking about regulating them, it’s useful to know Facebook, Amazon, Google, Apple and Microsoft have some similarities. But generally they’re not competing with each other – or anyone else.
What these people are seeing isn’t real – but they might think it is.
AP Photo/Francisco Seco
As the internet-connected world reels from revelations about personalized manipulation based on Facebook data, a scholar of virtual reality warns there’s an even bigger crisis of trust on the horizon.
Coles plans to compete with competitors by moving away from low prices to a focus on other attributes, such as sustainability, local produce and community.
Tourism Australia’s Super Bowl commercial is good strategy, reflecting familiar popular signifiers of Australia. Straying outside of these concepts hasn’t proven successful.
The Eagles won on the pitch, but who won online?
EPA/Craig Lassig
Bots, brand jackers, big shots, as well as traditional businesses all bossed the Super Bowl social media space.
Neuroscientists have been scanning the brains of select Super Bowl viewers to see how they’re reacting to the commercials that air.
thaikrit/Shutterstock.com
Companies are now tracking how consumers react on social media to Super Bowl ads. They’re also studying how the brain responds to them. Could personalized Super Bowl ads be on the horizon?
Many enthusiasts judge craft beer by more than its flavor.
Rawpixel.com/Shutterstock.com
Labels for boutique beers made by giant corporations may give the impression that a tiny craft brewery slapped them on the bottles. That confusion is by design.
Ken Harvey, Monash University and Bruce Baer Arnold, University of Canberra
There is currently a weak process of checking claims made in advertisements for medicines, to ensure they don’t mislead or deceive consumers -this could be abandoned if a bill passes parliament.
The Pink Cricket Test aims to raise awareness and funds for the McGrath Foundation and is sponsored by the Commonwealth Bank.
Paul Miller/AAP
The new movie about P.T. Barnum couldn’t come at a better time: It’s impossible not to see his ghost in our culture, in our advertisements and in our president.