Healthy eating campaigns tend to put forward images of nutritious foods. But science shows there is a more effective and counterintuitive way of steering people away from junk food.
No wonder obesity is a tough public health issue for governments to deal with. Our research has uncovered a range of barriers to tackling it, some more obvious than others.
When children work on their school assignments, unknown to them, the software they use is busy collecting data. These data are then used for individualized marketing of junk foods and other products.