Articles on public relations

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Is public relations simply a more insidious form of fake news? Nick Lehr/The Conversation via www.shutterstock.com

Putin’s flacks: Russia’s stealth public relations war

Russia has seized upon loopholes in lobbying laws, hiring PR firms to influence American public opinion and policy in ways that advance Russia's strategic interests.
Mishaps can spiral out of control quickly these days. Kamil Krzaczynski/AP Photo

How social media turned United’s PR flub into a firestorm

Incidents that may have been mere hiccups a few years ago today can go viral in an instant, causing a massive backlash and leaving some of the biggest companies wrong-footed.
Stories in the media are often the first or even the only way that people hear about science and medical news. So we need to get the reporting right. from www.shutterstock.com

Essays on health: reporting medical news is too important to mess up

Health reporting requires asking the right questions and doing quality research. But specialist skills are also handy, especially when it comes to knowing the language and processes of science.
Peter Mutharika, President of Malawi, addresses the 69th United Nations General Assembly. He never went home for a month afterwards. Lucas Jackson/Reuters

Power battles keep Malawians guessing why their president disappeared

One needs to understand Malawian politics to appreciate the bizarre episode in which a state president was unaccounted for a month, leaving a nation rudderless and puzzled.
There’s a lot of incentive to hype scientific findings but in the end nobody wins. Overselling findings can undermine the authority of scientists as well as the credibility of the sources and ultimately deceive or even endanger the public. Shutterstock

The danger of overselling science

Sometimes scientists, the media and the general public inadvertently conspire to oversell science, and that is bad for us all.
The buzz surrounding Oscar-nominated films extends to illegal downloads. 'Piracy' via www.shutterstock.com

Hollywood’s piracy problem

Illegal downloads proliferate during awards season. Are film leaks simply the cost of doing business?
Australia’s Volkswagen subsidiary has come in for criticism for its handling of the crisis. Arnd Wiegmann/Reuters

Volkswagen fallout shows how not to manage a crisis

Volkswagen's command and control approach has not helped its global response to the emissions scandal, with Australian customers left waiting for more than two weeks.

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