Articles sur Advertising

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You might not know the name, but you would recognise the songs. Mojo was the advertising agency behind such classics as You Ought to be Congratulated. Screenshot/YouTube

Mojo: the rise and fall of an Australian advertising empire

The ABC documentary, How Australia Got Its Mojo, purported to tell the story of advertising agency Mojo. But the real story is more complex.
Facebook looks different - but we’re still waiting for clarification on how they’re going to handle user data into the future. Julien de Rosa / AAP

Facebook is now cleaner, faster and group-focused, but still all about your data

Facebook is built on harvesting platform data about its users, crunching that to predict behaviours and allegiances and then selling this package to advertisers. That hasn't changed yet.
Larger-than-life advertising is nothing new for our cities – this billboard is at the corner of Flinders and Elizabeth streets in Melbourne. jadecraven/Shutterstock

Selling out the city to advertising? Nothing new to see here

Both Melbourne and Sydney have been embroiled in controversy over advertising that dominates public space, but the debate isn't new. In fact, it's almost as old as our cities.

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