Seeing cheerful kids in fundraising pitches works better for some potential donors than others, research suggests. Nonprofits may want to tailor their appeals to different audiences because of that.
Why have successive federal governments not regulated junk food marketing to control obesity? The reasons aren’t as obvious as you might think.
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No wonder obesity is a tough public health issue for governments to deal with. Our research has uncovered a range of barriers to tackling it, some more obvious than others.
Junk food brands are blurring the line between advertising, entertainment and socialising.
While gaming advertising will be banned before 8.30pm, the ban doesn’t extend to perimeter advertising or on-air mentions of betting odds.
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Mark Bartholomew, University at Buffalo, The State University of New York
A host of spaces that were once immune to commercial intrusion – from parks to our friendships – are now being infiltrated by advertisers. Are we being enslaved by a 'merciless master'?
Data is becoming more and more important to the online advertising game. Soon, the ability to use data and algorithms will be a basic requirement in online advertising.
Google and Facebook are wiping out other digital advertisers.
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Beyond her political savvy, Anna Bligh’s appointment as CEO of the Australian Banking Association brings greater access than a Liberal appointee would.
Consumers aren’t always given honest nutritional information.
Reuters
Research shows poorer black South Africans are disproportionately exposed to food-related advertising that promotes the consumption of fatty, unhealthy foods.
