Is forgetting your bags really such an inconvenience?
AAP Image/Peter Rae
Meet the 'Yeah-buts' - those who know plastic is bad for the environment, but can't get behind the bag ban because it affects their own convenience. This mindset can stall the best-laid green plans.
Most Australian children have such a glut of toys that parents are opting to give them gift cards so they can choose for themselves.
Many children receive gift cards or even ask for them so they can choose their own presents. But are youngsters ready to handle the wiles of advertisers and the complexities of 'credit' on a card?
Product intervention powers apply across investment, insurance and credit products but it will never be easy for ASIC to prove the risk of “significant consumer detriment”.
Research shows the majority of consumers have low financial knowledge and experience, but they are also prone to behavioural biases that don't help.
Money-saving screen time?
Trying to keep cool this summer while not blowing the power bill? A new mobile game aims to encourage energy efficiency - and research shows it can be more effective than simple advertising campaigns.
Are you ready?
A retail scholar explains what drives consumers to behave badly on one of the busiest shopping days of the year.
Undoing shoppers’ engrained behaviours is a tricky job.
AAP Image/Julian Smith
The success of the plastic bag ban announced by Australia's big two supermarkets will hinge on whether they can persuade customers to change an engrained behaviour - without annoying them.
The infamous 1994 Wonderbra advert featuring Czech model Eva Herzigova.
The old adage that 'sex sells' is past its sell-by date, as consumers now sport a more socially-conscious mindset.
Spanish activists protest against retailers using factories in a building in Bangladesh which collapsed, killing more than 600 people.
"Shaming campaigns" have been successful in attracting attention to transnational issues like inhumane working conditions and environmental degradation. But shaming guilty corporations is only the first step.
So many ways to win.
Would a chance to win a big cash prize make you more likely to recycle your old drinks bottles? Economic analysis suggests so.
Time for a tax?
Bychykhin Olexandr / Shutterstock.com
Celebrity chef Jamie Oliver’s campaign to introduce a sugar tax on fizzy drinks and snacks has been gaining momentum. Oliver has a history of trying to persuade the British public to eat more healthily…
Poundland sold well over a billion items last year.
Thinglass / Shutterstock.com
Discount stores thrive on their ability to attract the shoppers who want to shop there – not just the ones who need to.
First in line Jason Ray (left) and Moon Ray (right) line up outside the Apple Store in New York, ready for the launch of Apple’s iPhone 6.
Just as with all the earlier versions of the iPhone, rumours abound about what Apple will announce this week in relation to iPhone 6 – new screens, different sizes, powerful chips, faster processing and…
Consumers make subconscious decisions on what to consume.
Both research and popular media tell us that emotions and eating are intrinsically related. How many times have we seen a character in a TV show reaching for the ice-cream tub when feeling particularly…
Currently 38% of Australian retailers are “laggards” in conducting online commerce, specifically in the area of customer…
Marketers are able to more effectively create brand relationships with children through online channels rather than traditional…
Streets in which murders have occurred experience major value decreases across all homes. Researchers from the University…
Consumers are willing to pay for food portion sizes based on their label, even when both offer the same quantity. Researchers…
evan p. cordes/Flickr
Australian households currently pay the second highest “honesty tax” in the world at $290 per household per year, levied by retailers to offset the $AU1.86 billion in losses they incur from customer theft…
The notion of ‘pay it forward’ prompts people to pay more for others than they would for themselves, according to study analysing…
Disclosure of paid product placement in television sitcoms decreases how much these products influence consumer behaviour…