Using intellectual property laws to try to shut down Mark Rogers’ ‘Save Medicare’ website shows how these laws serve to restrict free speech and advance government privatisation agendas.
Disiplin ilmiah, gaya jurnalistik
Artikel-artikel mengenai Advertising
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Campaign pits power of press against social media activism.
People with anosmia have no sense of smell, and there is no cure for the condition.
Nottingham City Council are in trouble over a series of anti-begging posters – it’s important to know if their claims stack up.
It has long been claimed that subliminal messages work. Now two studies have set the record straight.
When the inevitable backlash happens, little changes.
Social media feedback has made businesses think twice about what makes a good customer.
TV talk and makeover shows have a preference for spectacle and conflict. But new collaborative models may be the future.
Marketers take advantage of the fact that children sometimes can’t recognise the difference between product placement and advertising.
The food industry says it wants to help in the fight against obesity – but it needs regulation.
It’s the adverts we notice least which work the most.
Eye-tracking technology helps us understand how people interact with their environment. This can improve policy and design, but can also be a tool for surveillance and control.
Both Trump and Clinton’s reference to children in their campaigns could be cause for concern.
The current system for regulating advertising in South Africa is dependent on the buy-in of the advertiser. But this may be about to change.
As customers gain more control of their media environment, advertisers have to go to greater lengths to get their brand name seen, known and remembered.
The spontaneous success of Pokémon Go shows how powerful internet memes can be.
The growing trend for ads to attract media attention for being outrageous or offensive has led to a conflation of sex and sexism that is doing great harm.
Action on Sugar doesn’t think much of David Cameron’s childhood obesity strategy, but will May do any better?
‘Mediscare’, Brexit and the negative-gearing campaign have all demonstrated that it is time for tighter regulation on truth in political advertising.
There were 1.39m gambling ads on television in 2012.
Kontributor teratas
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Director of Undergraduate Studies, School of Journalism, Media and Cultural Studies, Cardiff University
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Associate Professor in Marketing, RMIT University
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Associate Professor, University of Technology Sydney
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Course Leader & Senior Lecturer, School of Media and Communication, University of Westminster
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Professor of Marketing, University of Birmingham
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Senior Lecturer in Marketing, University of Nottingham
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Director of UWA Centre for Software Practice, The University of Western Australia
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Reader in Consumer Psychology, Anglia Ruskin University
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Professor of Sport and Geopolitical Economy, SKEMA Business School
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Associate Professor/Reader in Gender and Advertising Psychology, Anglia Ruskin University
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Professor of Technology & Society, Bangor University
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Lecturer, Research School of Management, Australian National University
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Louise Grimmer adalah Sahabat The Conversation.
Senior Lecturer in Retail Marketing, University of Tasmania
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Fellow of the Faculty of Engineering and Information Technology, University of Technology Sydney
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Lecturer in Politics, The University of Melbourne
