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Scandinavian companies use the “hygge”, a cultural concept describing comfortable and warm interiors, as a selling point. Pikrepo

Thai food, living ‘hygge'… What drives us to consume products from other cultures?

According to new research, the demand for products with cultural connotations can result from an appreciation of the culture in question, a desire for discovery... and its simple omnipresence.
Sacramento Kings players kneel in support of the Black Lives Matter movement before an NBA basketball game, August 6, 2020. GettyImages

Athlete activism or corporate woke washing? Getting it right in the age of Black Lives Matter is a tough game

Brands taking a stand on social issues is no longer remarkable — but that only makes it harder to be authentic.
There is a lack of good clinical research on the advantages of blue-light filtering lenses. (Shutterstock)

There’s no evidence that blue-light blocking glasses help with sleep

Some health products haven't been tested for the benefits that they claim to produce. Blue-light blocking lenses are promoted as helping sleep cycles, but there is no evidence to support this.
Government should be held accountable for its role in addressing obesity and diet-related diseases, such as type 2 diabetes, in South Africa. Shutterstock

How South African food companies go about shaping public health policy in their favour

The food industry's tactics are designed to reduce the likelihood of the government adopting global recommendations to tackle obesity.
People wear face masks as they gather in a city park on Canada Day in Montréal. Incentives could encourage more Canadians, especially younger Canadians, to embrace COVID-19 safety measures. THE CANADIAN PRESS/Graham Hughes

To change coronavirus behaviours, think like a marketer

Policy-makers and public health officials would be wise to consider a modern, data-driven approach and incentives to encourage people to adhere to safety measures in the COVID-19 era.
A ‘Black Lives Matter’ billboard hangs above a Modell’s in New York. Timothy A. Clary/AFP via Getty Images

Corporate activism is more than a marketing gimmick

Big businesses often engage in social activism because they want to sway public policy outcomes. They’re not exclusively trying to appeal to liberal customers.
Protesters hold signs outside women’s fashion designer Eudon Choi in London during Fashion Week in 2017. Elena Rostenova/www.shutterstock.com

Python skin jackets and elephant leather boots: How wealthy Western nations help drive the global wildlife trade

The COVID-19 pandemic has cast a harsh light on global commerce in wildlife. But many accounts focus on demand from Asia, ignoring the role of US and European consumers.

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