Once you start, you can’t stop.
'Injection' via www.shutterstock.com
By getting young women hooked before they’ve even formed wrinkles, Botox peddlers have realized they can enlist them in a lifetime of treatment.
123dartist / shutterstock.com
More than 95% of industrial diamonds are synthetic so why aren’t more people using them in engagement rings?
Viral marketing in the making.
John Lewis.
John Lewis’ Christmas ad is highly anticipated and guaranteed to get Britain spending.
Tobacco companies are adapting to Australia’s plain packaging laws by lowering prices and changing their marketing strategies.
Chris Wattie/Reuters
Big tobacco companies have found a way around plain packaging with clever marketing techniques that undermine Australian regulations.
Oprah’s endorsement of Barack Obama in the 2008 presidential race was arguably the most successful celebrity endorsement in history.
Brian Snyder/Reuters
Both Hillary Clinton and Donald Trump have been endorsed by an army of celebrity supporters.
Michal Jastrzebski / shutterstock.com
As a remedy to rampant consumerism and the throwaway culture of fast-fashion, a few clothing brands actively encourage their customers to buy less.
Marketing king.
yeezyboosts
Sell-out product ‘drops’ are the new way that brands get millennials hooked on their goods.
Mlls De Mode/flickr
The growth in popularity for larger, supportive underwear has, in turn, led to huge amounts of innovation in the sector and a 70,000 mile supply chain.
The Washington Redskins have been a flashpoint for the controversy surrounding Native American mascots.
USA Today Sports/Reuters
If your city has a team with a Native American mascot, you’re more likely to hold stereotypical views of Native people.
What’s not to like?
Thumbs Up via www.shutterstock.com
Companies seem obsessed these days with getting you to ‘like’ them. But what does that really mean?
Robert Kneschke
Some old favourites are shrinking or changing shape and introducing new ingredients.
The advertising Don.
Sky Atlantic
It’s the adverts we notice least which work the most.
Self-regulation of advertisements in South Africa is facing a rethink.
Shutterstock
The current system for regulating advertising in South Africa is dependent on the buy-in of the advertiser. But this may be about to change.
Counting is hard.
Anssi Koskinen via Wikimedia Commons
It turns out most of us under-report how many calories we consume – but it’s not entirely our fault.
Gotta catch ‘em all.
Nicole Ciaramella
The spontaneous success of Pokémon Go shows how powerful internet memes can be.
An implant made by Cochlear who are innovating in their marketing and customer service.
Dan Peled/AAP
To be innovative, companies need to employ people with a wide range of technical and non-technical skills, a new study has found.
New research has found eight out of nine food and beverage sponsors of kids sport are bad for you.
Flickr/#sung-min
Unhealthy sponsorship of sport filters all the way down from the elite level through to Saturday morning kids’ clubs.
Trybex
It costs multiple millions to sponsor a global sports event. Why bother when non-sponsors cleverly associate themselves for next to nothing?
The new VW Beetle: heading into the sunset?
Shutterstock
How an icon took a wrong turn.
Are gender differences innate or learned? Or both?
Shutterstock
Whether gendered toys are creating stereotypes or just playing to boys’ and girls’ innate differences is a vexed question.